In the second of a two-part series, Dr. Elizabeth Hetler continues her instruction on the importance of preventive care and pet-owner relationships as we enter the next phase of the COVID-19 pandemic. With a focus on the practice visit experience and postvisit pet-owner communication, Dr. Hetler provides specific communication strategies through lessons learned, best practices, and tools and resources to guide you in establishing your practice’s wellness visit client communications journey. 

Discussion Topics:

• Continue to adapt the wellness visit to the demands of your current environment, including client communications during and after the visit to support compliance, workflow efficiency, and perception of value.
• Apply tools and strategies during and after the patient visit to build relationships and trust during social distancing.
• Apply a forward-booking strategy to maintain client relationships, support the stability of your business, and optimize appointment volume in the future.